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Bush has opportunity to make move as front-runners wobble
U.S. TV & print news, October 29 – November 9, 2015
New York, November 10, 2015. As the Republicans prepare to debate again, Jeb Bush has an opportunity to make his move as interest in Donald Trump has waned and Ben Carson is under fire for seemingly false statements in his biography, according to new research from Media Tenor International.
“Bush has faced severe negativity on debate showings, polling, and campaign performance since the last Republican debate,” says Racheline Maltese, a researcher at Media Tenor. “However, his tone of media coverage has improved in the last few days and has currently swung towards neutral, suggesting the current shifts in the field have given him an opening. A strong debate performance will be required tonight.”
While the media images of Ben Carson and Donald Trump continue to be positive, largely thanks to polling numbers which remain strong despite some pullback, criticism has been strongly visible on other topics, Media Tenor found. These have included policy issues and whether these candidates have the experience and personality to lead the nation.
Overall, the field also appears to be narrowing, with candidates who were performing strongly in the past, such as Carly Fiorina, receiving lower levels of coverage.
This research examined all 1,648 reports on political figures on three U.S. TV news programs and in eight print publications from October 29 – November 9, 2015.
For over 20 years Media Tenor’s mission has been to contribute to objective, diverse and newsworthy media content by bringing together the diverse parties. Media Tenor’s global research projects include analyses of election campaigns, investor relations, public diplomacy, corporate communications and other topics critical to news makers and news audiences. For more information, please contact Racheline Maltese at This email address is being protected from spambots. You need JavaScript enabled to view it. or +1 212-935-0210.